SENSITIVE MEDIA ISSUES ARE LIKE BOOMERANGS. They can swoop in and smack you in the back of the head before you even know you have a problem.

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52 SMART RULES FOR SAVVY MEDIA RELATIONS

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About the Author

Kerry Bural loves helping ministry nonprofits, schools, churches and leaders expand their influence and impact. Give this man a whiteboard and a marker, and he will distill clarity from even the most complex ideas. He has 25+ years of experience in building international ministry brands. He’s the president of The Resonate Group®, Inc., a strategic and creative brand development and advancement agency in Nashville, Tennessee.